Attention: All Associates

With many people sheltered in place, social media use is up. Our communities are taking advantage of this consumer behavior to ensure that their messages are where prospects' eyes are.

Examples of Social Media Postings

From posting gorgeous property shots to promoting our self-guided and virtual tours, communities are getting creative with their postings to make sure that prospects know that we are open for business! This content is in addition to regular resident content; remember, Marketing recommends that we comprise our social media accounts with 80% resident-focused content and 20% promotional content, like that showcased here.

Check out some of the example postings above for inspiration for your community's next social media post! 

Social Media Resources

For graphics designed for use on social media and Craigslist, visit http://buzz.essex.com/department/marketing/craigslist.
For more graphics and an example content calendar, visit http://buzz.essex.com/department/ops-supportoperations/social-media-resources-hub. 

Learn More

Ready to dig in? Don't miss the upcoming "Social Media 102: Content Management" trainings scheduled for today, 5/6, and tomorrow, 5/7, at noon for more great tips and tricks about managing your community's social media presence!